The search is on here is what you need to know Aloft Star

step 1submission of entriesAloft Star

1 - 14 October, 2017

Submit up to 2 original songs in video or audio format along with a brief description to us! All entries must be in by October 14, 2017 at 11:59:59PM. Our panel of music industry insiders will select the 4 semi-finalists to move on to Phase II. Semi-finalists will be contacted directly.

step 2VIEW & VOTEAloft Star


We're getting closer to selecting the new Project: Aloft Star. We need you to help us decide who will move on to the final round and win an exclusive record deal with Sony Music Entertainment Middle East.
Check out the Top 20 and vote for your favourite. Listen up and vote now!

step 3final eventAloft Star

10 November, 2017

Join us for the final event taking place at Relax@12, Aloft Abu Dhabi on Friday 10 November (7PM start)! Hosted by Maz & James from Virgin Radio 104.4, the four finalists will perform in front of our panel of judges, including music industry insiders, and will culminate in the announcement of the 2017 Project: Aloft Star winner.

And the Project: Aloft Star 2017 winner is...

Stephon LaMar

how to enter ?

Here's what you need
to do for a chance to win.

Aloft Star


Win a once in a lifetime opportunity to become the next Project: Aloft Star and kick start your music career with a distribution deal from Sony Music Entertainment. Working with the best talent in the region, the new Project: Aloft Star will be mentored by the industries finest producers, stylists, lyricists and choreographers to record your very own hit music video that will be released through Sony Music Entertainment’s vast distribution network.

Judging Criteria
  • Originality
  • Content
  • Quality of performance
  • Entertainment value
submission checklist
Aloft Star

Please submit up to two original songs via YouTube. Video or audio accepted. Tag #ProjectAloftStarUAE and send us your best work!

Aloft Star

Submit a photo that best represents you as an artist.

Aloft Star
Song Description

Submit a description of the song or songs you submit and tell us about your work.

Aloft Star
Contact Info

Be sure to fill in the contact information accurately so that we can contact you if you are one of our 5 finalists in Phase II.

Voting is now closed.